Military Trail Donates to Charities Supporting Active Service Members, Veterans & Their Families
The moment an individual enlists in the military, they take on the great responsibility of serving and protecting our great nation, along with all the unforeseen dangers that come along with that commitment. For many of those that enlist, their job will take them into the most dangerous parts of the world, where they will be responsible for battling the enemies of freedom. After experiencing these traumatic events, they are all too often expected to be able to continue working and living their lives as if nothing bad had happened to them.
When Midway Labs USA decided to create Military Trail in honor of these servicemen and women whom always have to be physically prepared to defend us, they realized that just creating a product line intended to support the caloric and other supplemental needs of military personnel wasn’t enough to properly honor them. To adequately support active duty service men and women, veterans, and their families in all aspects of their lives, we needed to contribute to charities that support them as well.
Because of this realization, the Military Trail team decided to donate 5% of the brand’s 2017 U.S. gross sales proceeds to charities that support our active service members, veterans, law enforcement, and their families. This week, Military Trail followed up on this promise and donated those proceeds to the 11 charities we had pledged to donate to. These charities are as follows: Wounded Warrior Family Support, Armed Services YMCA of the USA, Racing for Heroes, National Military Family Association, Labs 4 Liberty, American Hero Adventure, 22 Kill, Honoring America's Warriors, American Veteran Dog, Connected Warrior, and C.O.P.S.
We received a number of heartfelt messages from these charities in response to our donations, including the ones below. We're proud to know Military Trail's donations are making a difference for these charities and the populations that they serve.
"We appreciate your strong desire to give back to the military and are honored that you want to contribute to our mission of supporting them. We look forward to working with you and your team again this year."
- Chris Haley, Chief of Staff and VP Marketing & Communications, Armed Services YMCA
“America’s VetDogs is truly thankful to Midway Labs USA for its generous gift to support our mission of helping veterans of all eras live without boundaries through the use of our highly-skilled service dogs. We are continually inspired by the dedication and generosity of donors like Midway Labs who answer the call to give in support of our nation's veterans.”
-John Miller, President and CEO, America’s VetDogs
"Honoring America's Warriors' partnership with Military Trail has not only provided us with funding, but has also facilitated a way to reach more veterans whose lives are improved through physical fitness."
- Scotty Deatherage, Executive Director, Honoring America's Warriors
"Thank you so very much for your generous contribution to help the amazing men and women we serve! We will have a team of 40 wounded, ill and injured veterans, along with 20 civilian athletes with disabilities participating in the Boston Marathon on April 16th! Your funds are truly helping with their healing post-trauma!"
- Janet Patton, Director, Achilles Freedom Team, Achilles International
"We're very grateful for the support we've received from Military Trail and their customers. It's partnerships and efforts like these that help support the programs and services 22KILL provides to veterans, first responders, and their families. Nutrition is such a vital aspect of overall well-being, and Military Trail's commitment to health and wellness goes hand in hand with 22KILL's mission to help people live their best lives. With this donation, we're able to provide traditional and non-traditional therapies to more warriors, police officers, firefighters, EMS and their families this year."
- Melissa McKay, Director of Operations, 22KILL
"Labs for Liberty is honored to be a beneficiary of Midway Labs USA's Military Trail program. Through their generosity, Military Trail will assist us in providing service dogs to American Warriors, helping them to achieve a new, healthy normal."
- Joan Nold, President & Co-Founder, Labs for Liberty
As we continue into 2018 and beyond, Military Trail plans on making even greater strides to support those that dedicate their lives to protecting our country. After all, we wouldn’t be the land of the free without the brave, and we have to give the brave the respect and resources they need and deserve to live their best lives.
Learn More About Our Charities
WOUNDED WARRIORS FAMILY SUPPORT
Wounded Warriors Family Support (WWFS) is an independent nonprofit organization whose mission is to improve the quality of life for the families of our combat wounded. Having earned Charity Navigator’s highest four-star rating, WWFS aids veterans and their families in healing the wounds that medicine cannot.
Wounded Warriors Family Support serves veterans and their families across the country in a variety of ways: Respite, Family Retreats, Mobility-equipped Vehicles and Veterans WeldingTraining.
ARMED SERVICES YMCA OF THE USA (“ASYMCA”)
We provide hands-on, innovative, specialized programs and support services to military service members and their families with a particular focus on junior-enlisted men and women — the individuals on the front lines of defending our nation. Programs are offered at low cost and require no dues or membership fees. The programs, services, and events we provide are designed to help the family come together, stay together, and have the ability to adjust, bounce back, and thrive wherever the services sends them.
RACING FOR HEROES, INC.
"Racing For Heroes’ integrates military veterans into motorsports with the primary focus is on suicide prevention, through assistance to disabled combat veterans with Post Traumatic Stress Disorder (PTSD) and Traumatic Brain Injuries (TBI). With 22 veteran suicides per day, time is not on our side. These brave men and women transition back home feeling alone and isolated, with an overall lack of purpose in life. We provide hope and effective resources to assist in the recovery of their visible and invisible wounds. Participants are provided with a new mission and lifestyle, in a safe community with a true sense of belonging. While with us, they are able to learn new occupational and coping skills from experienced veterans who have overcome the same struggles. Unlike many other programs, one of our key staff members is a Licensed Professional Counselor, specializing in PTSD and TBI who is also a disabled combat veteran. This ensures ongoing mental health support to both Racing For Heroes participants and their families, who are also included in our programs and services."
NATIONAL MILITARY FAMILY ASSOCIATION
The National Military Family Association is the leading nonprofit dedicated to serving the families who stand behind the uniform. Since 1969, NMFA has worked to strengthen and protect millions of families through its advocacy and programs. They provide spouse scholarships, camps for military kids, and retreats for families reconnecting after deployment and for the families of the wounded, ill, or injured. NMFA serves the families of the currently serving, retired, wounded or fallen members of the Army, Navy, Marine Corps, Air Force, Coast Guard, and Commissioned Corps of the USPHS and NOAA. To get involved or to learn more, visit
LABS 4 LIBERTY
We are raising and training Labrador retrievers to be gifted as service dogs to deserving war Veterans. We have chosen to specifically breed Labrador retrievers that are calm, intelligent, patient, obedient, and devoted. The dogs are also bred for their natural hunting ability. These service dogs’ primary focus must be their veteran and the tasks they perform for that veteran. They will also be capable of serving as a hunting companion to those veterans who find healing through hunting and outdoor activities.
AMERICAN HERO ADVENTURES
American Hero Adventures is an organization founded For Heroes, By Heroes; dedicated to “Providing Our Nation’s Finest and Their Loved Ones with Adventures of a Lifetime”. We aim to provide the adventures to the Heroes and their loved ones so that they may enjoy life and experience adventure as they once did before their lives were so drastically altered. Through adventure we are able to show these Heroes hope, healing and camaraderie and give them an outlet to share and build on one another experiences.
22KILL is a global movement bridging the gap between veterans and civilians to build a community of support.
22KILL works to raise awareness to the suicide epidemic that is plaguing our country, and educate the public on mental health issues such as PTS. 22KILL also serves as a resource for veterans, and continues to build on its network of like-minded organizations to be able to connect veterans with programs and services in their local area. Funds raised through merchandise sales and donations are used to support partnered organizations who offer programs focusing on veteran empowerment, mental health treatment, and therapy/counseling for veterans and their families.
HONORING AMERICA’S WARRIORS
Honoring Americas Warriors is a 501(c) (3) non-profit tax-exempt organization dedicated to supporting the physical, mental, and spiritual wellness services to our nation’s veterans. Honoring Americas Warriors provides teams of disabled/retired veterans a new mission to be back in-service dress uniform to provide/augment military funeral honors for honorably discharged veterans that have served this country.
Honoring Americas Warriors also provides direct support to our nation’s heroes in the areas of outdoor sporting activities, adaptive sports, mental health & spiritual wellness, family & couples gatherings, service/companion dog placement, employment as well as prevention of veteran suicide, and “Homes for Warriors” program.
Honoring Americas Warriors works with community leaders, elected officials and legislators, and other non-profit organizations to enhance veteran's awareness and promote veteran's initiatives.
AMERICAN VETERAN DOG
The service dog programs of America’s VetDogs® were created to provide enhanced mobility and renewed independence to veterans, active-duty service members, and first responders with disabilities, allowing them to once again live with pride and self-reliance. Not only does a service dog provide support with daily activities, it provides the motivation to tackle new challenges.
Connected Warriors provide evidence based trauma conscious yoga therapy to service members, veterans, and their families at no cost to participants.
C.O.P.S - CONCERNS OF POLICE SURVIVORS
Rebuilding shattered lives of survivors and co-workers affected by line of duty deaths, through partnerships with law enforcement and the community.